Behind the scenes of a film and media production company | Paridym Pictures http://paridympictures.com/blog Follow behind the scenes, get updates, and learn about production at Paridym Pictures Fri, 16 Mar 2012 17:26:24 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 QuickVideo solutions for Small Business! http://paridympictures.com/blog/?p=1101 http://paridympictures.com/blog/?p=1101#comments Fri, 16 Mar 2012 17:26:24 +0000 admin http://paridympictures.com/blog/?p=1101 Video is an amazing tool, and an absolute must in todays digital age, which connects your customer to your product. But for some small businesses and entrepreneurs, budgets are a definite concern.

This is why Paridym created our Quickvideo solutions. You can now select from a variety of production styles, send branding items, and Paridym will create a tailored spot for you at a cost effective price! See some samples below and give us a call today. And also keep an eye out for our coupon codes on our banner ads!

]]> http://paridympictures.com/blog/?feed=rss2&p=1101 0 New video for MBTrading – EXN http://paridympictures.com/blog/?p=1094 http://paridympictures.com/blog/?p=1094#comments Fri, 24 Feb 2012 19:45:12 +0000 admin http://paridympictures.com/blog/?p=1094 MBtrading.com, a leader in stocks, options, futures, forex, and online discount trading just released their new Commission Free EXN service.

The service now gives users added freedom to use their EXN (Electronic Xrossing Network) system, but without having to add routing fees to trades. MB Trading FX is the first Forex broker to offer a commission-free EXN model.

What better way to target their UK and US audience, then a stylized spot seen here:

UK spot

USA spot

]]> http://paridympictures.com/blog/?feed=rss2&p=1094 0 Online Video Ads Now Reach 50 Percent Of The U.S. Population http://paridympictures.com/blog/?p=1088 http://paridympictures.com/blog/?p=1088#comments Mon, 26 Sep 2011 16:02:04 +0000 admin http://paridympictures.com/blog/?p=1088 Check out this TechCrunch article discussing the explosion of online video content engagement, most of that taking place on YouTube. An interesting stat, according to comScore, is that video ads accounted for 13.4 percent of all videos viewed and 1.3 percent of all minutes spent viewing videos online.

Read the article here

Bottom line: If you are a business and don’t have an online ad presence, you are missing out on your customer. See our YouTube solutions and call us today.

]]> http://paridympictures.com/blog/?feed=rss2&p=1088 0 The importance of quality and customer awareness http://paridympictures.com/blog/?p=1081 http://paridympictures.com/blog/?p=1081#comments Fri, 23 Sep 2011 16:56:21 +0000 admin http://paridympictures.com/blog/?p=1081 Paridym focuses on customer awareness to build your brand. In order to do this, our team spends a majority of our time researching what your exact customer demographic will resonate to visually and why.

Below is a first hand example of a customer campaign with our personal approach.

The Founders of the Slobstopper came to Paridym to build awareness of their product. They initially created a homemade video, made it live on YouTube, and waited. This unfortunately did not produce the desired results.

Here is the original video:

Although the above is a quirky narrative, the protagonist is only shown succeeding in his obstacles and satisfied with the product for only one second (at the 26 mark). The protagonist faces more problems than solutions for the full duration of the spot!

Paridym recreated a TV ad showcasing multiple positive scenarios in addition to focusing on the product features using live production and motion graphics. The result was an explosion in response, with the video going viral instantly.

Here is the Paridym produced video:

The videos spiked to 400k viewers and also got the attention of some prominent shows including Tosh.0, Ellen Show, and more. This caused a surge of traffic and sales for the Slobstopper team!

Call us to revolutionize your identity today.

]]> http://paridympictures.com/blog/?feed=rss2&p=1081 0 2012 Toyota Yaris unboxing http://paridympictures.com/blog/?p=1071 http://paridympictures.com/blog/?p=1071#comments Tue, 13 Sep 2011 22:20:46 +0000 admin http://paridympictures.com/blog/?p=1071 Check out this Toyota Yaris spot by MKSHFT and produced by Pari Mathur of Paridym.

Here are some pics of the production:

DP Yash Bhatt.

Building the set.

DP Yash Bhatt, Director Mo Gorjestani, Dylan, Stephen

]]> http://paridympictures.com/blog/?feed=rss2&p=1071 0 Typography and motion graphics for MBtrading.com http://paridympictures.com/blog/?p=1048 http://paridympictures.com/blog/?p=1048#comments Wed, 22 Jun 2011 04:30:45 +0000 admin http://paridympictures.com/blog/?p=1048 MBtrading.com came to Paridym with a simple request: No more teeth pulling by ad agencies, and to produce stylized TV spots that were highly engaging to a very specific target demographic, were cost effective, and to also have the entire creative process be enjoyable.

First off, Paridym loves teeth (our own and yours) and would never dare pull them so the creative solution came easy for our friends at MBtrading.com. Check out these four spots produced using typography and motion graphics.



]]> http://paridympictures.com/blog/?feed=rss2&p=1048 0 Paridym and Cisco – Can A “Good-Enough” Network Handle It All? http://paridympictures.com/blog/?p=1007 http://paridympictures.com/blog/?p=1007#comments Thu, 28 Apr 2011 19:15:41 +0000 admin http://paridympictures.com/blog/?p=1007 Cisco came to Paridym for a quick production workflow to create a stylized spot for their social media site. The topic? Are “good” enough networks good enough?

Check out their blog for thee full release. Watch the video below which was created using our motion graphics workflow and stock video footage.



]]> http://paridympictures.com/blog/?feed=rss2&p=1007 0 TinyPrints testimonial on working with Paridym http://paridympictures.com/blog/?p=999 http://paridympictures.com/blog/?p=999#comments Mon, 11 Apr 2011 16:42:26 +0000 admin http://paridympictures.com/blog/?p=999 Here’s a hoot. Since 2009, Paridym has been a premiere production vendor for TinyPrints, who in late March, got acquired by Shutterfly for $333 million dollars. Wow.

Read about the acquisition here

Our videos for TinyPrints, which ranged from introductory, how to, ordering, etc were strategically placed all over the TP website for a seamless, integrated user experience. They worked exceptionally in driving sales and can work for your business too!

See what Tiny Prints has to say about Paridym and the impact of quality video production:



]]> http://paridympictures.com/blog/?feed=rss2&p=999 0 Reach your customers locally within the SF Bay area with Paridym http://paridympictures.com/blog/?p=990 http://paridympictures.com/blog/?p=990#comments Tue, 05 Apr 2011 17:35:41 +0000 admin http://paridympictures.com/blog/?p=990 Targeting your exact customer within the San Francisco Bay Area just got easier for businesses like you. Paridym can now get your TV ad to 22 local zones with our reach via Comcast.

Whether you’re a restaurant, a professional service, a retail store, etc, and in need of attracting local customers, Paridym can now target over 1.5 million households using 50 distinct cable networks. We will tailor your spot to reach your customer profile by using age, income, education, lifestyle, and more.

See our solutions page and breakdown on each zone profiles within the SF Bay Area.



]]> http://paridympictures.com/blog/?feed=rss2&p=990 0 The Slobstopper – bibs aren’t just for babies http://paridympictures.com/blog/?p=986 http://paridympictures.com/blog/?p=986#comments Thu, 24 Mar 2011 21:05:04 +0000 admin http://paridympictures.com/blog/?p=986 The Slobstopper. Yes you heard it right. What is it? It’s not what you think because it’s better than what you think.

It’s an adult bib meant for people with a busy lifestyle. Eat in your car? This product is what saves the day thanks to a waterproof, polyurethane laminate fabric. Want one? Of course you do. Check out the website and order one. We have all the colors here at the studio and spill food and drinks safely like there’s no tomorrow.

The Slobstopper team came to Paridym in need of a 30sec spot. No problem. Using live talent and graphics, we showcased different scenarios and educated viewers regarding the versatility of the product.

Check it out below and order yours today



]]> http://paridympictures.com/blog/?feed=rss2&p=986 0